• A promise kept: as announced at the beginning of the project, the dream became reality in record time. The first Alfa Romeo 33 Stradale is ready for delivery.
• An iconic day: December 17, the same day in 1966 when the legendary Carlo Chiti officially entrusted Franco Scaglione with the research on the bodywork of what would become the 33 Stradale, the new generation Alfa Romeo 33 Stradale awaits its first customer.
• The first customer of the new Alfa Romeo 33 Stradale, a member of the exclusive Club 33, has been committed to the project since its official announcement at the 2022 F1 Italian Grand Prix in Monza. Since then, he has engaged with Bottega Alfa Romeo to personalize his car and create a unique piece.

A bold and visionary dream has come true: on 17 December, the first example of the new Alfa Romeo 33 Stradale left the preparation workshops. This exceptional project embodies not only the return of Alfa Romeo to the exclusive world of custom cars, but also the triumph of Italian craftsmanship and elegance on a global scale.

This date has a unique symbolic meaning. In fact, on 17 December 1966, Carlo Chiti, legendary engineer, entrusted Franco Scaglione, master designer, with the design of the bodywork of what would become a timeless icon: the 33 Stradale. Fifty-eight years later, to the day, the story comes back to life with the preparation of the very first example of the new generation of the 33 Stradale, celebrating the legacy of an iconic model that continues to seduce fans of sportiness and timeless beauty.

Produced in just 33 units, this new edition of the two-seater coupé combines heritage and innovation. A true work of art in motion, each vehicle is unique, manufactured using artisanal processes that combine cutting-edge technologies and customization according to the customers’ wishes. The ultimate goal: to offer an unrivaled driving experience while perpetuating the timeless charm of this automotive icon to a very select circle of enthusiasts.

The first owner, a member of the prestigious Club 33, has followed this project since its official announcement at the F1 Italian Grand Prix in Monza in September 2022. For confidentiality reasons, no personal details or details related to the configuration of his vehicle will be revealed. From the moment of this announcement, an in-depth dialogue began between the customer and the Alfa Romeo team, combining virtual meetings and in-person exchanges, in order to define the smallest details of customization.

The new 33 Stradale was born in the Bottega Alfa Romeo, a creative space where designers, engineers and historians of the brand collaborate directly with buyers. This process recalls the artisan shops of the Renaissance or the workshops of the Italian coachbuilders of the 20th century, where Alfa Romeo shaped its masterpieces in partnership with renowned houses. Among them, the Carrozzeria Touring Superleggera, which has made history with some of the most beautiful Alfa Romeos and which today plays a central role in the production of this new 33 Stradale.

The 33 Stradale thus embodies a true manifesto of Alfa Romeo’s capabilities, combining style and exceptional performance. More than a car, it stands out as a muse inspiring the future models of the Italian brand, while paying homage to its glorious past.